Siply Coffee

Client Overview:

Siply was a Vancouver-based app created for coffee enthusiasts, designed by the mastermind behind the Vancouver Coffee Snob blog and website. Its mission was to connect users with top local cafés, coffee shops, and roasters, offering them a way to enjoy their favorite brews while also saving money.

Project Overview:

I was brought on to develop the brand identity for Siply, designing a logo and brand standards that would guide the app’s overall look and feel. In addition to branding, I contributed to the app’s UI design, collaborating closely with the developer through multiple iterations to refine the user experience.

Key contributions included:

Logo & Brand Standards – Established a cohesive visual identity for the app.
UI Design Support – Assisted in refining the app’s interface for a seamless user experience.
Custom Icon Library – Designed a full set of icons and graphics for navigation, menus, beverage categories, and rewards.

The result was a polished, user-friendly app with a strong, recognizable brand, enhancing the experience for coffee lovers across Vancouver.